The project Echo & Hera is exploring the emergence of echo chambers as epistemic social structures in the context of advancing digitalization, leading to an accelerated polarization and tribalization of opinions and points of view. The immersive VR experience aims to raise awareness and concern about these phenomena. There is an increasingly blurred line between one's own perception and that which is shaped and curated by algorithms. Is it possible to be aware of when content suggestions are actually the resonant reflection of one's own views? Or can one be aware of the tendency to seek out information that is too close to one's existing opinion?

In Echo & Hera, viewers are immersed in a platform-like digital environment that allows them to perceive the imprisonment within a filter bubble as well as to move between different echo chambers visualized as different domestic and public spaces. The ongoing Covid19 crisis as the main force of social polarization is the underlying narrative to visualize and facilitate the understanding of this encapsulation in a multi-verse of coexisting realities. This project was created in collaboration with Tal Sznicer.